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Inbound and Telephone Sales Conversion

Many South African businesses spend heavily to make the phone ring, then lose the sale because the person answering is an order taker rather than a seller. This programme trains inbound and telephone agents to qualify a caller quickly, present value with confidence, and convert enquiries into orders without sounding scripted or pushy.

Ready to book? Secure your place on this programme.

Register for this course

What you will be able to do

  • Open a sales call in a way that builds rapport and controls direction.
  • Qualify a caller's need, budget and urgency within the first minutes.
  • Present products and prices in terms of the caller's stated priorities.
  • Handle common objections about price, timing and competitors on the phone.
  • Ask for the order and confirm next steps before ending the call.
  • Track conversion rates and use call reviews to improve personal performance.

Course outline

  1. 01From order taker to telephone seller
  2. 02Opening the call and building rapport
  3. 03Fast qualification and needs discovery
  4. 04Presenting value over the phone
  5. 05Handling price and competitor objections
  6. 06Asking for and confirming the order
  7. 07Following up on quotes that stall
  8. 08Measuring and improving conversion

Who should attend

Inbound sales agents, telesales consultants, internal sales staff and counter sales teams who handle customer enquiries and quotations by telephone.

Dates, venues and fees

DatesVenueDaysFeeCalendarRegister
1 to 2 Oct 2026Johannesburg2R10,000Register
5 to 6 Oct 2026Cape Town2R10,000Register
6 to 7 Oct 2026Durban2R10,000Register
7 to 8 Oct 2026Pretoria2R10,000Register
8 to 9 Oct 2026Windhoek2US$1,100Register
12 to 13 Oct 2026Gaborone2US$1,100Register
13 to 14 Oct 2026Maseru2US$1,100Register
14 to 15 Oct 2026Mbabane2US$1,100Register
15 to 16 Oct 2026Lusaka2US$1,100Register
19 to 20 Oct 2026Harare2US$1,100Register
20 to 21 Oct 2026Lilongwe2US$1,100Register
21 to 22 Oct 2026Blantyre2US$1,100Register
22 to 23 Oct 2026Mozambique2US$1,100Register
26 to 27 Oct 2026Nairobi2US$1,100Register
27 to 28 Oct 2026Dar es Salaam2US$1,100Register
28 to 29 Oct 2026Kigali2US$1,100Register
29 to 30 Oct 2026Kampala2US$1,100Register
2 to 3 Nov 2026Accra2US$1,100Register
3 to 4 Nov 2026Lagos2US$1,100Register
4 to 5 Nov 2026Cairo2US$1,100Register
5 to 6 Nov 2026Mauritius2US$1,100Register
9 to 10 Nov 2026Dubai2US$1,100Register
10 to 11 Nov 2026Online2US$900Register

Fees are per delegate. South African venues are priced in rand; other locations and online in US dollars. Fees exclude 15% VAT where applicable. Group bookings of three or more delegates from the same organisation qualify for a reduced rate; contact us for a quotation.

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